The Genesis of The Perfect Mortgage Ad

250 billion dollars. That’s how much US businesses are dedicating to their media budget in 2020. This is the first time in our history that companies will spend such an …

Digital Marketing Tips For Loan Officers

Ever feel like most of the digital mortgage marketing tips are written for professional marketers rather than loan officers? While some mortgage professionals want a detailed step-by-step guide for marketing …

National Housing Survey Results for 2017

The U.S. housing market experienced a landmark year in sales in 2017, but misunderstandings about applying for a mortgage and buying a home hold back some potential buyers–according to a recent …

Digital Mortgage Trends for 2017

It’s been a little over a year since the term “Digital Mortgage” started making its rounds in the industry. It’s safe to say 2016 was the year lenders across the …