What’s The Difference Between a Mortgage POS and a CRM?
When it comes to your mortgage team, you want to maximize their earning potential. The same ring true about your mortgage POS and CRM systems. By understanding their purpose and …
4 Ways An Integrated Mortgage Tech Stack Makes Your Life Easier
Mortgage tech has transformed the industry by elevating the customer experience, improving compliance, accelerating funding, and making home financing more accessible to borrowers. It’s also increased the availability of mortgage …
4 Things To Fix To Make Your Mortgage Website More Powerful
If your mortgage website looks more like a “billboard,” having little more than today’s rates and a welcome message, then you’re missing out on making an impactful and persuasive first …
5 Technologies Mortgage Brokers Are Using to Win Digital Consumers
The rise of the digital consumer plus the mortgage industry’s remote workforce means that the entire origination process relies on technology more than ever. As such, originators count on remarkable …
Digital Mortgage: The Journey To A Touchless Workflow
Sometimes the most remarkable things go unnoticed if they’re part of your day-to-day. For example, did you know that the number of eNotes registered with MERS rose from 17,000 in …
How To Use Touchpoints to Drive Mortgage Lead Generation
Just five years ago, the conversation about mortgage lead generation centered around conversion rates, particularly about making ads and calls-to-action more “baited” and clickable. Echoing last week’s post, we know …
7 Vital Components of Digital Mortgage Transformation
Research shows a direct link between successful digital implementation and profitability. But the correlation requires originators and lenders to think beyond deploying individual tech tools and instead target a digital-focused …
Tech Trends That Are Shaping the Mortgage and Housing Industry in 2021
If 2020 taught us anything, it’s that quick pivots during uncertain times must also be sustainable. And as we navigate the new normal in socially-distanced interactions, we’re experiencing a boom …
7 Proven Sales Techniques Loan Originators Should Steal
Your role as a mortgage professional isn’t confined only to the activities specific to loan processing. You’re also responsible for selling the loan service. Steal these top sales techniques to …
Lower Your Loan Production Costs by 50%
Progressive single and team-member mortgage originators know that success isn’t just about increasing revenue; it’s also about reducing loan production costs. With the costs hovering at $9,000 per loan and …
3 Compelling Ways Mortgage Tech Makes Success Easier
Extraordinary success is yours for the taking, and you probably don’t realize it. In fact, most ‘LO’s and mortgage brokers are missing the iceberg of opportunity that mortgage tech offers. …
